Mississauga, ON — June 14, 2013 — CaseBank Technologies Inc., the leading provider of software solutions for fault isolation and defect trend analysis for complex equipment, today announced the appointment of John Snow as Vice President, Marketing and Strategic Alliances. In this role, Snow will oversee the execution of programs to increase market awareness and sales support and to build strategic alliances with software vendors and system integrators that focus on Technical Publications, Product and Service Lifecycle Management and Asset Management.
“I am delighted that John is joining the CaseBank team as VP, Marketing and Strategic Alliances,” said Tony O’Hara, CEO of CaseBank. “John’s proven skill in driving strategies for market penetration, brand awareness and growth opportunities will have an immediate positive impact on CaseBank’s business. Furthermore, his strong track record for developing partnerships with some of the largest software companies in the world will take CaseBank into new markets with additional revenue streams and strategic customers. John is a timely and welcome addition to the CaseBank executive team.”
Prior to CaseBank, Snow held senior positions at Enigma Information Retrieval Systems and PTC. Snow began his professional career in as a design engineer for GE Aviation. A frequent speaker at industry conferences, and contributor to numerous magazines and industry reports Snow is a well-known thought leader in the area of aftermarket service and support.